(CNN) – What better place to talk about the increasing tourism in the United States than on Walt Disney World’s Main Street USA?

With Cinderella’s castle as a backdrop, President Barack Obama announced a new strategy to increase tourism to the United States.  Hoping it will bring much-needed money and jobs; the president’s plan is set to make it easier for travelers from emerging countries to visit the many iconic sites across the US.

“Look at where we are. We’ve got the most entertaining destinations in the world,” Mr. Obama commented. “I’m here because I want more tourists here tomorrow. I want America to be the top tourist destination in the world.”

The plan, signed as an executive order by the president this morning, is expected to dramatically increase the number of foreign tourists allowed entry into the US.  The hope is that millions more tourists will travel around the country and spend money in local economies which could lead to the creation of over a million jobs over the next decade.

“That’s why we’re here today- to tell the world that America is open for business. We want to welcome you and to take concrete steps to boost America’s tourism industry so that we keep growing our economy and creating more jobs- here in Florida and all across the country,” the president said.

The United State’s tourism industry has heavily lobbied the administration for the changes in visa policies. The aim is to help tourists, especially from Brazil, India, and China, decrease the wait-time to obtain or renew U.S. visas. Among other reforms, the plan calls for an additional 100 consular officers in those three countries over the next year. FULL POST